Project proposal
Title of Film: Scarlet’s Revenge
Who am I working with?
What is your brief?
Our brief is to make a teaser trailer for a horror film, which will have a running time of 30 seconds to 1 minute. We will produce a film magazine cover which will feature our film & also produce a poster to market our film, as well as a magazine cover and a logo to represent the company screening our film.
How are you splitting the roles?
- – Executive producer, sound/lighting & actress. Gifty
- – Editor, camera person, assistant director. Olivia
- – Producer, assitant director, photographer. Holly
- – art director. production assistant. Agne
Who are the audience?
Our audience for the teaser trailer is 18+ as we believe aiming at this group will allow us to create a trailer so that we can put the shock value back into a high-quality horror teaser trailer as well as create a horrific experience for the younger generation. Create a film they have never seen before.
What have you found out about our audience?
We are going to hand out questionnaires and the data should show that our audience will want an original and unique horror film that challenges the traditional conventions of the horror genre. We have challenged the typical conventions to a horror film. We have done this by creating a woman killer instead it always stereotypically being a male.
Research about existing products:
We have to watch many of the big horror films that have come out such as Saw, Scream, Halloween, Bram Stoker’s Dracula etc. & we will analyse the techniques the editors and directors have used to create a dramatic effect.
We are going to go further by looking into British horror films and how we can make ours innovative and diverse from other British horror films.
We have also evaluated horror teaser trailer through YouTube, to see if any inspiration would come to mind as to what to add in our trailer or to challenge against.
How will you make the film inventive?
Our group is aiming to go against the stereotypes of typical conventions of a horror film in every way we can. Such as location, music, the killer’s motive, gender of the killer etc. we are looking to get this idea as extreme as we possibly can. Instead of the killer being a male we have created a woman killer. Most horror films use typical scenes and settings, for example an empty house, whereas we are filming in less obvious locations.