Summary of film analysis film 2

Summary of analysis for first film

Worksheet Analysis of Film Poster

	Film Poster
Name & genre of film	Scream/ Horror
Key image (camera shot/angle – purpose); expressions, posture/body language. How do they reinforce the genre?	The key image is of the main character in the beginning of the film. It’s a close up shot on the woman’s face. The expression of her face shows she’s in shock, almost as if she’s seen something that’s scared her.
Lighting & how it influences the meaning of the text & genre.	The connotation of her face colour, black and white, represents shock/horror, pal as white, and loss of colour in her face from shock.
Costumes/dress codes; icons/props, make-up – how do the challenge or reinforce the generic conventions.	The colours of the poster reinforce the genre affect. Black represents darkness; however white typically represents innocents and purity. The contrast between them leaves the audience deciding whether the films genre is combined.
Background, colour ( connotations) & layout & how they influence meaning.	On the front cover of scream there is no background only a facial close up shot, this is to leave the audience thinking why is she pulling that facial expression? What’s going on? It leaves no clues.
Copy (text) – Size, font style, colour & content (title/tagline/credits/ratings etc)	The title of the film is in a big front, presented in the colour white so that it’s bright and bold against the black background. It’s contrasting.
Target audience	The target audience would be teenagers of both sexes.
Representation of Characters – Age, race gender, Culture, sexuality etc. Do they challenge or reinforce the genre conventions.	The characters are a typical stereotype of young wild teenagers in college wanting to have fun.
Institutional	Product details (credits, cast, director/producer/studios/certification/web address etc).
Enigma/Narrative image (How does the poster create a ‘story’ & entice its intended audience to go see the film?) What questions does the poster ‘ask’ of the audience?	The poster creates the story by not actually giving it away what’s going to happen, creating tension towards the audience, making them to want to see the film..

Detailed Creep Analysis